Originally Aired - Monday, March 25 • 8:00 AM - 9:30 AM CST
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Location: 203AB
Title: Eliminating Random Acts of Marketing and Sales: How to Lead with Strategy and Execute Tactics That Get Results
Description:
In your quest to become an asphalt industry titan, the absence of a unified sales and marketing strategy is a significant roadblock, leaving you grappling with wasted resources and stalled growth. But at Eliminating Random Acts of Sales and Marketing, we offer you a solution as solid as the asphalt you work with. Session Takeaways:
Guided by the belief that a robust strategy is the cornerstone of successful sales and marketing, we have your back. In this presentation we will tackle your frustration with fragmented efforts and offer our meticulously crafted framework, a result of years of industry experience, that is the key to creating research based strategy that will guide your sales and marketing tactics.
• Audit the Now
• Narrow Your focus
• Execute and Evaluate
Type: People, Plants and Paving Conference
